Music Marketing & Jordan Rudess To Host CME XKey Webinar

Thursday, October 9th, 2014

JordanRudess CMECME’s Canadian distributor, Music Marketing, will be hosting a webinar with Jordan Rudess, who will be introducing the new CME XKey Mobile Keyboard for Music Marketing dealers. This will take place on Oct. 16 at 11 a.m. EST. Rudess will be taking related questions following his presentation.

Music Marketing notes that the webinar format does restrict attendance and also that there is a contest to win a free CME XKey running until the end of October, which can be entered by watching a video of Rudess found HERE.

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Roland & FATAR Strike V-Accordion Outsourcing Agreement

Friday, September 5th, 2014
Weird Al Yankovic playing a Roland FR-7x V-Accordian.

Weird Al Yankovic playing a Roland FR-7x V-Accordian.

Roland Corporation has finalized a new production and outsourcing agreement with FATAR Srl and manufacturing for the V-Accordion line will resume in Italy.

Notable musicians who have used Roland V-Accordions on stage and in the studio include Sergio Scappini, Ludovic Beier, Weird Al” Yankovic, and Nora Kirkpatrick from Edward Sharpe and the Magnetic Zeros, among many others.

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NAMM Foundation Unveils TV-Ready PSAs

Wednesday, August 6th, 2014

NAMM YTThe NAMM Foundation’s 2014 public service announcement (PSA) titled “Bring More to Life” is now playing for potential music makers worldwide. The second TV-ready PSA in the “Just Play” campaign focuses on the power of playing music. NAMM is encouraging its members to share the NAMM Foundation PSAs in their stores, on websites, social media, and with local TV and radio stations.

Portuguese and Spanish language versions of “Bring More To Life” are now running in South America and on Spanish language stations in the U.S. Since March 2013, NAMM’s Just PLAY campaign has been selected for free TV and radio airtime valued at $10 million. The campaign also appears on billboards in airports, malls, and bus shelters. Internet banner ads direct viewers to the NAMM Foundation website.

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Steve Villeneuve: 1951-2014

Monday, January 6th, 2014

SVWe here at CMT are extremely saddened to learn of the passing of Steve Villeneuve, National Sales Manager, Pro Division at Audio Distributors International. Steve was a very loved man within the audio community and beyond and someone who cannot be replaced.

The following is from ADI’s Richard Lasnier, a long-time friend of Steve:

“It is with deep regret and sadness that we announce the passing of our friend and colleague Steve Villeneuve. Steve died of natural causes late last week.

All who knew Steve loved him and cherished him as a charismatic industry treasure appreciated for his work ethic, his enthusiasm, and his congenial personality.

We who knew him closely loved him as a friend and mentor. We will miss him dearly.

It was Steve’s wish that there be no wake and no funeral service.

Rest in peace, Steve!”

– Richard Lasnier, President & CEO, Audio Distributors International (ADI)

Line 6 to be Acquired by Yamaha Corporation

Monday, December 23rd, 2013

Yamaha Corporation and Line 6, Inc. has announced a definitive agreement for Yamaha to acquire Line 6. The acquisition expands Yamaha’s portfolio of modeling guitar processing products as well as pro-audio equipment, and offers new opportunities for accelerated growth for both companies.

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Zildjian Percussion Faculty Opens At Berklee College Of Music

Wednesday, December 18th, 2013
(from left to right):  Debbie Zildjian (VP of HR, Zildjian), Larry Simpson (Senior VP for Academic Affairs/Provost, Berklee), Craigie Zildjian (CEO, Zildjian), Antonio Sanchez, John Ramsay (Chair of the Percussion Department, Berklee), and Yoron Israel (Assistant Chair of the Percussion Department, Berklee).

(from left to right): Debbie Zildjian (VP of HR, Zildjian), Larry Simpson (Senior VP for Academic Affairs/Provost, Berklee), Craigie Zildjian (CEO, Zildjian), Antonio Sanchez, John Ramsay (Chair of the Percussion Department, Berklee), and Yoron Israel (Assistant Chair of the Percussion Department, Berklee).

On Oct. 15, 2013, The Avedis Zildjian Company celebrated the official opening of the Zildjian Percussion Facility at Berklee College of Music in Boston, MA. The percussion facility is comprised of ensemble and practice rooms, offices, and a complete assortment of Zildjian cymbals. The opening of the Zildjian Percussion Facility marks another chapter in the Zildjian Company’s long-time support of the college.

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